Healthcare
Curative Cash Card
Designed the physical cards, digital wallet, and both member and admin interfaces for a last-minute innovative healthcare payment solution; featured in Fast Company's 2025 15 Most Innovative Healthcare Companies
Overview
What do you do when insured members are being denied coverage because providers don't recognize the name? Outside of Austin, Curative's name recognition was pretty much zero. This resulted in provider's sometimes denying coverage or not charging the negotiated rate.
As a startup we could only field so many lengthy service calls from frustrated members before we came up with a way around the problem — give every member a credit card via Stripe we covered so they could self-pay when denied coverage.
Working directly with the CEO and our compliance teamn I led the frantic design of the physical cards and digital wallet, as well as the member facing and administration interfaces.
Growth
120%
utilization growth in it's first year
Reduction
40%
reduction in negotiated surgical procedure costs
Payments
$13M+
in payments for members accessing healthcare